Drive and Convert

A podcast by Jon MacDonald and Ryan Garrow - Tuesdays

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115 Episodes

  1. Episode 114: What is the Best Heatmap Software for Researchers?

    Published: 27/08/2024
  2. Episode 113 : Where Did Organic Click Share Go?

    Published: 13/08/2024
  3. Episode 112: Solve Common Optimization Issues Using Heuristics

    Published: 30/07/2024
  4. Episode 111: Google Broad Match Is Back

    Published: 16/07/2024
  5. Episode 110: What is Digital Experience Optimization?

    Published: 02/07/2024
  6. Episode 109: Google is Changing... Again

    Published: 18/06/2024
  7. Episode 108: The Five Factors of Digital Success

    Published: 04/06/2024
  8. Episode 107: Grow with Garrow is LIVE!

    Published: 23/05/2024
  9. How Psychology Influences Purchase Decisions

    Published: 07/05/2024
  10. Episode 105: Social Traffic in 2024

    Published: 23/04/2024
  11. Episode 104: How to Optimize for Both DTC and Wholesale

    Published: 09/04/2024
  12. Episode 103: How to Find and Utilize the Right Marketing Experts

    Published: 26/03/2024
  13. Episode 102: Why You Shouldn’t Neglect the Post-Purchase Phase - Behind the Click Deep Dive

    Published: 12/03/2024
  14. Episode 101: Is Microsoft Ads Worth Your Time?

    Published: 27/02/2024
  15. Episode 100: Our Biggest Lessons From 100 Episodes

    Published: 13/02/2024
  16. Episode 99: Announcing Behind the Click

    Published: 30/01/2024
  17. Episode 98: How To Turn Your Google Ads Around

    Published: 16/01/2024
  18. Episode 97: You've Got Data! Now What?

    Published: 02/01/2024
  19. Episode 96: Going from WTF to YAY with GA4

    Published: 19/12/2023
  20. Episode 95: How to Leverage AI in UX Optimization

    Published: 05/12/2023

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In this bi-weekly show, hosts Jon MacDonald (The Good) and Ryan Garrow (Logical Position) share their best advice for helping businesses drive high quality traffic to their site, and making sure that traffic converts from a visitor to a buyer. Subscribe if you want to become and expert in customer acquisition and conversion rate optimization.

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