SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

160 Episodes

1. Women in Leadership: Jennifer Nickoles

   Published: 12/02/2025
2. Mastering Patient Engagement: A Research-Backed Approach to Meeting Patients Where They Are

   Published: 17/01/2025
3. Marketing Personalization in Healthcare: Unveiling the Wizard Behind the Curtain

   Published: 10/01/2025
4. Using the Power of Strong Healthcare Brand to Minimize Disruption from New Competitors

   Published: 03/01/2025
5. Beat the Workforce Blues: How to Tackle Your Health System’s Biggest Problem

   Published: 27/12/2024
6. Diving Deeper Into 2025 Trends: GenAI, Influencer Marketing & Healthcare Retailization

   Published: 06/12/2024
7. Women in Leadership: Keeli John

   Published: 05/12/2024
8. Rural Healthcare Roundtable

   Published: 22/11/2024
9. SHSMD Rising Star Award; Tim McMahon

   Published: 19/11/2024
10. SHSMD Rising Star Award: Rachel J. Lott

    Published: 19/11/2024
11. How to Find The Right Patients When Viewership Is So Fragmented

    Published: 11/11/2024
12. The Future of SHSMD: Evan Williams

    Published: 10/10/2024
13. Designing Ambulatory Pricing Strategies in a Competitive Marketplace

    Published: 10/10/2024
14. Becoming the CEO of Your Life

    Published: 04/10/2024
15. Building Morale, Metrics, and Community Ties with a Creative Communications Program

    Published: 20/09/2024
16. Bringing Segments to Life with Personas and AI

    Published: 23/08/2024
17. The Critical Role of Leadership Development to Unlock Greater Well-Being at Work

    Published: 26/07/2024
18. Advancing Health Care Policy and Telling the Hospital Story

    Published: 12/07/2024
19. Social Media + Healthcare Heroes: A Dynamic Duo

    Published: 28/06/2024
20. How We Built a Thought Leadership Engine to Amplify a Rural Health Care System

    Published: 25/06/2024