156 Episodes

  1. Shireen Smith (from YouTube) - Are You Getting Engagement On Your Social Media Posts?

    Published: 21/09/2020
  2. Kitty Newman - How People Can Manage Their Social Media

    Published: 18/09/2020
  3. Shireen Smith (from YouTube) - Part 2 Licensing And Franchising, What Is The Difference And Does It Matter?

    Published: 14/09/2020
  4. Tommy Balaam - Creating His Business and Growing it Through Franchising

    Published: 11/09/2020
  5. Shireen Smith (from YouTube) - Part 1 Licensing And Franchising, What Is The Difference And Does It Matter?

    Published: 07/09/2020
  6. Alex Hamilton - Creating the Team Culture

    Published: 04/09/2020
  7. Shireen Smith (from YouTube) - Why Begin With the End in Mind

    Published: 31/08/2020
  8. Shireen Smith - Why Have a Brand Strategy for Your Business? Part 2

    Published: 28/08/2020
  9. Shireen Smith (from YouTube) - Brands Staying Relevant at a Time of Deep Crisis

    Published: 24/08/2020
  10. Shireen Smith - Why Have a Brand Strategy for Your Business? Part 1

    Published: 21/08/2020
  11. Shireen Smith (from YouTube) - What Business Are You Really In?

    Published: 17/08/2020
  12. Shireen Smith - How Brand, Branding and Marketing Impact Your Business Success

    Published: 14/08/2020
  13. Shireen Smith (from YouTube) - 3 Facts About Copyright Everyone Should Know

    Published: 10/08/2020
  14. Levent Yildizgoren - Building a Translation Business

    Published: 07/08/2020
  15. Shireen Smith (from YouTube) - How to Increase the Value of Your Business Without Increasing Turnover

    Published: 05/08/2020
  16. Shireen Smith - Building a Business to Exit

    Published: 03/08/2020
  17. Shireen Smith - Continuous Improvement – Get Going with Your Podcast

    Published: 31/07/2020
  18. Jeremy Miller - Brand Naming Process From Brand New Name Book

    Published: 24/07/2020
  19. Stephen Robertson - Accountant's perspective on IP Value and importance of IP foundations.

    Published: 17/07/2020
  20. Shireen Smith - Why Brand Protection is Important in Marketing

    Published: 10/07/2020

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The Brand Tuned podcast explores the 'what and why of branding'. It's for founders, marketers, graphic designers, business advisers and lawyers in search of ideas to increase success. This often comes through better positioning, and understanding what customers want and need. Focusing on distinctiveness is about attending to intellectual property appropriately. Brand Tuned is hosted by Shireen Smith, author, marketer, IP lawyer, and business owner.