Brand Tuned - Rounded Business Design
A podcast by Shireen Smith - Fridays
156 Episodes
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Exploring IP Internationally via Puerto Rico's Legal Landscape
Published: 06/09/2024 -
Are IP Principles Different in Latin America?
Published: 05/07/2024 -
How Tom Gardner Built and Branded Multiple Businesses
Published: 07/06/2024 -
Mission-Driven Entrepreneurship with James Brown
Published: 02/05/2024 -
Navigating Branding and Growth with Paul Fernandez
Published: 24/04/2024 -
How to Create Transformative Brands with Emmanuel Probst
Published: 02/12/2022 -
Your Branding & IP Questions Answered
Published: 21/11/2022 -
Takeaway lessons from Sean Adams' Masterclass on Identity Design
Published: 11/11/2022 -
Sean Adams - How to Succeed with Identities Without Really Trying
Published: 28/10/2022 -
Identity - Creating Your Purple Cow
Published: 21/10/2022 -
Strategic Creativity - Being Relevant and Resonating
Published: 14/10/2022 -
Why Focus on Ownership
Published: 07/10/2022 -
One Brand, One Brand Voice - How to Align Everyone in your Company with the One Brand Voice
Published: 30/09/2022 -
Brand Strategy for Start-ups and Beyond
Published: 23/09/2022 -
Calling Bullsh*t on Brand Love
Published: 16/09/2022 -
Differentiation with Sean D'Souza
Published: 24/06/2022 -
Brand Positioning with Ulli Appelbaum
Published: 10/06/2022 -
Differentiation and Positioning for Small Businesses
Published: 20/05/2022 -
Lee Salz - Sales Differentiation Strategy
Published: 06/05/2022 -
Trailer Brand Tuned Podcast
Published: 03/05/2022
The Brand Tuned podcast explores the 'what and why of branding'. It's for founders, marketers, graphic designers, business advisers and lawyers in search of ideas to increase success. This often comes through better positioning, and understanding what customers want and need. Focusing on distinctiveness is about attending to intellectual property appropriately. Brand Tuned is hosted by Shireen Smith, author, marketer, IP lawyer, and business owner.