Call To Action
A podcast by Giles Edwards - Fridays
162 Episodes
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160: Shane Stewart on how to build brands with fizz
Published: 28/03/2025 -
159: Alex Smith on the battle to make business strategy better
Published: 14/03/2025 -
158: Paul Dervan on a marketing future that embraces mistakes and machines
Published: 28/02/2025 -
157: Patrick Freyne is here to save us from a Productive life
Published: 07/02/2025 -
156: Tom Fishburne on why the best marketers are the ones who can laugh at themselves
Published: 24/01/2025 -
155: The mightiness of mininess with Gus Co-Founders Spencer LaVallee and Graham Douglas
Published: 10/01/2025 -
154: Moira Creedon on why marketers must learn to love the language of finance
Published: 13/12/2024 -
153: Peter Weinberg on humans, AI and a creative future for B2B
Published: 29/11/2024 -
152: Ally Owen on why a more diverse creative industry is better for everyone
Published: 15/11/2024 -
151: Christian Edwards on sharing life with a creative alter-ego
Published: 01/11/2024 -
150: Mark Denton on why true creatives only get better with age
Published: 18/10/2024 -
149: Dave Dye on the philosophy behind creating ads people actually enjoy
Published: 20/09/2024 -
148: Dan Nelken on copywriting confidence, creatively winging it and not giving a forklift
Published: 06/09/2024 -
147: Kevin Chesters on Shambles to Success via Strategy, Creativity and Muddy Fields
Published: 23/08/2024 -
146: Why Brand Matters More Than Ever in B2B Marketing with the Marvellous Mimi Turner of the B2B Institute at LinkedIn
Published: 09/08/2024 -
144: [BEST OF] Building a culture of creativity with ex-Burger King CMO, Fernando Machado
Published: 26/07/2024 -
145: Why craft is crucial with copywriter Andrew Jolliffe.
Published: 12/07/2024 -
143: [BEST OF] Why advertising MUST entertain with Paul Feldwick.
Published: 28/06/2024 -
142: Building the world’s first GEN-Z copywriting community, Word Tonic, with Carolyn McMurray and Em Goodier.
Published: 14/06/2024 -
141: Lessons in Creative Leadership with Coca-Cola’s Adam Ross.
Published: 31/05/2024
Feel better about marketing™ The go-to podcast for anyone trying to make sense of the world of marketing, business and beyond. In an industry that is a minefield of utter bollocks, we aim to capture our heroes and allies from the front line to have a chin-wag with. It’s like Pokémon Go, with the single but vital exception that it’s not a short-term bandwagon of shite. UK TOP 2 | US TOP 50 | RELEASED FORTNIGHTLY