Call To Action
A podcast by Giles Edwards - Fridays
162 Episodes
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140: Unleashing your leadership potential with Scott ‘The Boom’ Morrison
Published: 17/05/2024 -
139: A front row seat at The Howard Gossage Show with ad land greats Steve Harrison and Dave Dye
Published: 03/05/2024 -
138: [BEST OF] Professor Karen Nelson-Field schools us on all things attention.
Published: 19/04/2024 -
137: Meet Mr Gammon, the costume designer behind the award-winning Guinness ‘Sapeurs’ and ‘plug boy’ in the Sainsbury’s Christmas ad.
Published: 05/04/2024 -
136: [BEST OF] Legendary copywriter and Creative Director, George Tannenbaum, vents eloquent fire on the state of the industry.
Published: 15/03/2024 -
135: [BEST OF] A masterclass in managing distinctive brand assets with Jenni Romaniuk of the Ehrenberg-Bass Institute.
Published: 01/03/2024 -
134: Dissecting ad land’s WORST Super Bowl in years with Andrew Tindall of System1
Published: 13/02/2024 -
133: 10,634 brilliant marketers listened to our maiden episode with Richard Shotton. Now he’s back, almost exactly 5 years and 1 book better.
Published: 02/02/2024 -
132: Feel better about marketing™ with Call to Action® [TRAILER]
Published: 23/01/2024 -
131: [BEST OF] What Morph is really like - Gavin Strange, Director & Designer at Aardman Animations.
Published: 19/01/2024 -
130: Taking aim at Amazon: Why physical retail will ALWAYS beat online with BOXPARK & Boxfresh founder Roger Wade.
Published: 05/01/2024 -
129: How NOT to use AI as a strategist with Julian Cole, Strategy Finishing School
Published: 15/12/2023 -
128: How Taskmaster creator Alex Horne keeps coming up with sensationally silly tasks
Published: 01/12/2023 -
127: The current state of creativity in advertising with Alex Jenkins, Contagious
Published: 17/11/2023 -
126: Why hope exists in the form of psychedelics with behavioural science leader & Nudgestock host, Tara Austin
Published: 03/11/2023 -
125: How Lucky Saint is using brand codes to become iconic with Emily Laws, Head of Brand
Published: 20/10/2023 -
124: Mind Your Business: Startle [Episode 3 of 3]
Published: 11/10/2023 -
124: Mind Your Business: Startle [Episode 2 of 3]
Published: 11/10/2023 -
124: Mind Your Business: Startle [Episode 1 of 3]
Published: 11/10/2023 -
123: A masterclass in Proper Marketing with Tourism Australia CMO, Susan Coghill
Published: 06/10/2023
Feel better about marketing™ The go-to podcast for anyone trying to make sense of the world of marketing, business and beyond. In an industry that is a minefield of utter bollocks, we aim to capture our heroes and allies from the front line to have a chin-wag with. It’s like Pokémon Go, with the single but vital exception that it’s not a short-term bandwagon of shite. UK TOP 2 | US TOP 50 | RELEASED FORTNIGHTLY