42 Episodes

  1. Ep. 21: On brand building within the football industry with Roel De Vries

    Published: 10/11/2022
  2. Ep. 20: On diversity and cultural relevance with Susan Akkad, The Estee Lauder Companies

    Published: 03/10/2022
  3. Ep. 19: On using creativity to transform the industry with David Droga

    Published: 26/07/2022
  4. Ep. 18: Cannes special with Rupen Desai

    Published: 06/07/2022
  5. Ep. 17: Cannes Special with Matt Brittin

    Published: 06/07/2022
  6. Ep. 17: Cannes Special with Matt Brittin

    Published: 05/07/2022
  7. Ep. 16: On the science of marketing with Professor Byron Sharp

    Published: 07/06/2022
  8. Ep. 15: On marketing effectiveness with Peter Field and Karen Nelson-Field

    Published: 30/03/2022
  9. Ep 14: On lessons learnt in Asia with David Porter

    Published: 07/03/2022
  10. Ep.13: On creativity with Sir John Hegarty

    Published: 31/01/2022
  11. Ep.12: On marketing in Africa with First Bank of Nigeria's Folake Ani-Mumuney

    Published: 15/12/2021
  12. Ep.11: On sustainability with Reckitt's Sonia Thimmiah

    Published: 10/11/2021
  13. Ep.10: On digital platforms and the cookieless world with "The Ad Contrarian" Bob Hoffman

    Published: 27/10/2021
  14. Ep. 9: On purpose, Orlando Bloom and teaching from Tasmania with Professor Mark Ritson

    Published: 28/06/2021
  15. Ep. 8: On making an iconic doll relevant again with Mattel's Lisa McKnight

    Published: 07/06/2021
  16. Ep.7: On sustainability and courageous marketing with Unilever's Conny Braams

    Published: 14/04/2021
  17. Ep.6: On humor and catching the 'F-train' with General Mills' Ivan Pollard

    Published: 30/03/2021
  18. Ep.5: On digital transformation with L'Oréal’s Lubomira Rochet

    Published: 23/02/2021
  19. Ep.4: On next-generation marketing with Mastercard's Raja Rajamannar

    Published: 26/01/2021
  20. Ep.3: In conversation with Sir Martin Sorrell

    Published: 16/12/2020

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Hosted by WFA President Emeritus, David Wheldon, WFA's Better Marketing Pod in partnership with Meta looks at the marketing industry’s biggest stories and speaks to some of the industry’s most interesting characters who are shaping those stories.