This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose
A podcast by Joe Pulizzi & Robert Rose - Fridays
476 Episodes
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PNR 116: The Guardian Gets Aggressive with Native Advertising Terms
Published: 01/02/2016 -
PNR 115: Stop It! Content Marketing Is NOT a Game of Traffic
Published: 26/01/2016 -
PNR 114: The Coming Opportunity in (of all things) Email
Published: 18/01/2016 -
PNR 113: How Native Advertising Will Drive the Future of Owned Media
Published: 11/01/2016 -
PNR 112: Ad Blocking Is 2015 Phrase of the Year
Published: 04/01/2016 -
PNR 111: FTC In No-Win Situation with Native Advertising
Published: 28/12/2015 -
PNR 110: Sure, Social Media Platforms Will Never Change
Published: 21/12/2015 -
PNR 109: Content Marketing Strikes Back
Published: 14/12/2015 -
PNR 108: Homeless Media's Huge Opportunity, Big Risk
Published: 07/12/2015 -
PNR 107: Google Plus Returns from the Grave. Does it Matter?
Published: 30/11/2015 -
PNR 106: Facebook Instant Articles Need Syndication, Not Advertising
Published: 23/11/2015 -
PNR 105: Does Dollar Shave Club's Content Launch Have Transparency Issues?
Published: 16/11/2015 -
PNR 104: Content Creation Plummeting on Facebook
Published: 10/11/2015 -
PNR 103: Consistent Content Is Key...and Most Brands Can't Do It
Published: 03/11/2015 -
PNR 102: YouTube Proves We Have No Rights on Social Media
Published: 27/10/2015 -
PNR 101: Can Content Save Advertising?
Published: 20/10/2015 -
PNR 100: 4 Content Marketing Trends for 2016 [100th Anniversary Show]
Published: 12/10/2015 -
PNR 99: The Internet of the Future Will Be Ruled By Few
Published: 05/10/2015 -
PNR 98: Apple Is Spurring On the Next Generation of Advertising
Published: 29/09/2015 -
PNR 97: The Coming Crisis in #NativeAdvertising
Published: 21/09/2015
Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes.