The Marketing Architects

A podcast by Marketing Architects

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169 Episodes

  1. Nerd Alert: Cognitive Biases in Marketing

    Published: 25/07/2024
  2. The Most Powerful Marketing Combinations

    Published: 23/07/2024
  3. Nerd Alert: The Validity of LLMs for Market Research

    Published: 18/07/2024
  4. How to use LLMs for Market Research

    Published: 16/07/2024
  5. Nerd Alert: The Power of Positive Feedback

    Published: 11/07/2024
  6. Should Competitors Influence Your Marketing?

    Published: 09/07/2024
  7. How to be a Creative Marketer with Vivienne Wan

    Published: 02/07/2024
  8. Nerd Alert: Do Loyalty Programs Work?

    Published: 27/06/2024
  9. The Battle for Effectiveness with Mark Ritson

    Published: 25/06/2024
  10. Nerd Alert: Can Psychological Targeting Improve Digital Marketing?

    Published: 20/06/2024
  11. Marketing Research that’ll Blow Your Mind

    Published: 18/06/2024
  12. Nerd Alert: The Power of Meaningless Marketing

    Published: 13/06/2024
  13. Why CTV’s the Hottest Marketing Channel of the Year

    Published: 11/06/2024
  14. Nerd Alert: The Psychology Behind Celebrity Endorsements

    Published: 06/06/2024
  15. Is the Era of Advertising Over?

    Published: 04/06/2024
  16. Nerd Alert: What Makes Content Go Viral?

    Published: 30/05/2024
  17. What Smart Targeting Looks Like

    Published: 28/05/2024
  18. Nerd Alert: The Three Dimensions of Effectiveness

    Published: 23/05/2024
  19. The Insane Waste Behind Online Advertising

    Published: 21/05/2024
  20. Nerd Alert: How Accurate is Marketers’ Intuition?

    Published: 16/05/2024

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Introducing a research-first podcast that builds revenue, not condos.Answer questions on the biggest marketing trends and news with discussions based in marketing, psychology and economics research. Along the way, learn about marketing accountability, category leadership, brand-building and much more.Featuring a team of experienced marketers whose blueprints for success are marketing strategies actually proven to work.

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