Selling the Cloud

A podcast by Mark Petruzzi, Cathy Minter, Paul Melchiorre, Katerina Ostrovsky

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44 Episodes

  1. Aligning Strategy in Marketing, RevOps, and Sales Part 2 with Kunal Mehta, Bain Consulting

    Published: 18/04/2024
  2. Aligning Strategy in Marketing, RevOps, and Sales - Kunal Mehta, Bain Consulting

    Published: 09/04/2024
  3. Disruption Ready Selling - with Dipanjan Das, Genpact

    Published: 23/05/2022
  4. Sell without Selling Out - with Andy Paul

    Published: 05/04/2022
  5. Is Cold Calling Dead - with Chris Beall, CEO ConnectandSell

    Published: 10/03/2022
  6. Rebranding in the B2B Cloud with William Tyree, CMO Revenue.io

    Published: 06/12/2021
  7. Growth of the Chief Revenue Officer with Warren Zenna, Founder and CEO of The CRO Collective

    Published: 02/11/2021
  8. Energy, Enthusiasm and Empathy in B2B Sales - with Larry Long Jr.

    Published: 18/10/2021
  9. Getting the VP Sales Hire Right - Right Now - with Amy Volas

    Published: 08/10/2021
  10. A Story of Opportunity and Persistence in the Cloud - with Megan Bowen, CCO Refine Labs

    Published: 04/10/2021
  11. Women in Sales Club - The Story and the Journey with Alexine Mudawar

    Published: 16/09/2021
  12. The Power of Partnerships in Scaling B2B Cloud Growth with Ben Pastro, Anumetric

    Published: 10/09/2021
  13. High Quality Data - THE Secret Weapon in B2B Cloud Sales - with Bob Scarperi, Revenue Vision Partners

    Published: 09/09/2021
  14. Top Skills for the Modern B2B Sales Professional - with Joseph Fung, CEO at Uvaro

    Published: 27/08/2021
  15. You're More Than a Number - with Scott Leese

    Published: 27/08/2021
  16. Customer Success, Success - with Eileen Voynick

    Published: 06/07/2021
  17. Social Selling to Digital Selling to Scaling Pipeline Development - with Jamie Shanks, Founder and CEO Sales for Life

    Published: 17/06/2021
  18. Sales 3.0 - The evolution of the B2B Sales Mindset - with Gerhard Gschwandtner

    Published: 23/04/2021
  19. Inside Sales + Enterprise Buyers??? - with Sally Duby, Chief Sales Officer at The Bridge Group

    Published: 01/04/2021
  20. Storytelling in SaaS Enterprise Sales - with Doug Landis, Emergence Capital Growth Partner

    Published: 25/03/2021

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Selling the Cloud delves into the stories of C-suite veterans in Sales, Marketing, Customer Success, and RevOps, revealing the secrets behind building successful SaaS empires. Each episode features seasoned leaders who walk through their career journeys, sharing the wins and lessons learned along the way. From mastering customer acquisition to leveraging AI-powered marketing and sales strategies, our guests provide actionable insights for driving growth and business success in the B2B SaaS space.Guided by a powerhouse team of co-hosts, including Mark Petruzzi, Cathy Minter, Paul Melchiorre, Katerina Ostrovsky, and Kristin "KK" Anderson, Selling the Cloud offers a front-row seat to the evolving world of Go-To-Market strategies. This podcast extends the insights from the best-selling book, Selling the Cloud, co-authored by Mark Petruzzi and Paul Melchiorre, making it your go-to source for the latest trends and practical tips in SaaS excellence.

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