Making the Brand | Marketing with a Pop Culture Twist

111 Episodes

1. #104 - Goodbye Nostalgia? Adapting Marketing in a Fragmented Culture w/ Ted Harrison

   Published: 20/03/2024
2. #103 - Dave Portnoy's Pizza Power: Harnessing Influence to Help Small Businesses

   Published: 06/03/2024
3. #102: Pop Culture in the Classroom —Lessons from Trending Topics w/ Kate Stewart

   Published: 21/02/2024
4. #101: Behind the Screens - Inside Gillette Stadium's Fan Engagement Strategy

   Published: 07/02/2024
5. #100 - Game Changer: Navigating NIL Strategy for Student Athletes w/ Ben Chase

   Published: 24/01/2024
6. #99 - Social Media Storytelling in Music City: Insights from Grand Ole Opry's Social Media Manager, Jenn Crim

   Published: 10/01/2024
7. #98 - Behind the Beads: Little Words Project's Big Pop Culture Impact

   Published: 20/12/2023
8. #97 - The Good, the Bad, and the Unforgivable: Breaking Down Celebrity Apologies w/ Beth Booker

   Published: 14/12/2023
9. #96 - Unfollow: Navigating Divorce in the Social Media Era w/ Kara Francis

   Published: 06/12/2023
10. #95: Beanie Mania - Building a Digital Empire in the Beanie Baby Boom w/ Brent McCreary

    Published: 29/11/2023
11. #94 - The 'Girl Boss' is Dead... 'Lazy Girl Job' is Trending 🔥

    Published: 23/08/2023
12. #93 - How Taylor Swift Manifested my Viral Moment

    Published: 02/08/2023
13. #92 - Laughs & Likes: Matt Rife's Lesson in Social Media Engagement

    Published: 26/07/2023
14. #91 - Marketing in a Barbie World w/ Moshe Isaacian

    Published: 19/07/2023
15. #90 - The Eras Tour (Vegas Edition): How Cities are Becoming Swifties w/ Jennifer Davies & Kira

    Published: 31/05/2023
16. #89 - From Idols to Clients: Turning Fandom into Business w/ Cassie Petrey

    Published: 17/05/2023
17. #88 - The Social Network that Loves You Back: How LinkedIn Fuels Career Growth

    Published: 03/05/2023
18. #87 - It's Gonna Be a Meme! w/ Kianna Davis [REPLAY]

    Published: 26/04/2023
19. #86 - Branding with Star Power: Celebrity Packaged Goods w/ Dhruv Patel

    Published: 05/04/2023
20. #85 - Celebrity Audition Stories That Will Inspire Your Job Search Game

    Published: 29/03/2023