196 Episodes

  1. #80 How to get more out of LinkedIn for employer branding

    Published: 30/06/2021
  2. #79 Working as an Employer Brand Content Manager (series 5/6)

    Published: 23/06/2021
  3. #78 Becoming strategic with employer branding part 2/2

    Published: 16/06/2021
  4. #77 Becoming strategic with employer branding part 1/2

    Published: 09/06/2021
  5. #76 How to build a modern employer brand day-to-day (What tasks I do day-to-day)

    Published: 02/06/2021
  6. #75 Working as a Talent Communication & PR Specialist (series 4/6)

    Published: 26/05/2021
  7. #74 How to get started and get a budget for your employer branding

    Published: 19/05/2021
  8. #73 Working as a Digital Talent Marketing Manager (series 3/6)

    Published: 12/05/2021
  9. #72 How to use Instagram for employer branding and recruitment marketing - 6 basics to get right

    Published: 05/05/2021
  10. #71 Working as a Talent Community & Social Media Manager (series 2/6)

    Published: 28/04/2021
  11. #70 Transitioning in your mind from recruiting to employer branding

    Published: 21/04/2021
  12. #69 Working as an Employer Brand Manager - Modern Talent Marketing Team roles

    Published: 14/04/2021
  13. #68 Social media update for employer branding

    Published: 07/04/2021
  14. #67 How our minds work when we start to activate as job seekers

    Published: 31/03/2021
  15. #66 The product called Unique Employee Experiences in your company

    Published: 24/03/2021
  16. #65 - 3 reasons why you are not getting applications

    Published: 17/03/2021
  17. #64 Work-to-life riddles - What every recruiter and talent marketing pro needs to know

    Published: 10/03/2021
  18. #63 Introducing the Modern Employer Brand Team roles

    Published: 03/03/2021
  19. #62 Candidate communication in modern employer branding

    Published: 24/02/2021
  20. #61 PR and communication in modern employer branding

    Published: 17/02/2021

7 / 10

🎙️ Story-Driven Business Podcast Formerly known as Building a Modern Employer Brand Welcome to the Story-Driven Business Podcast, the go-to show for visionary business leaders and bold professionals who believe that in today’s world, your people are your brand. Hosted by Susanna Rantanen—the world’s leading expert in story-driven employer branding, creator of the Magnetic Employer Branding Method™, and author of Story-Driven Employer Branding—this podcast invites you to shift the focus from products to people. Whether you're a CEO, founder, employer branding strategist, marketing or communications lead, or HR professional passionate about amplifying the talent behind the business, this podcast is your guide to leading with brand, purpose, and story. Since launching her book, Susanna has made it her mission to help fast-scaling, knowledge-intensive businesses harness storytelling as a strategic business tool—transforming company culture, leadership branding, and talent influence from the inside out. Each episode is packed with sharp insights, real stories, leadership lessons, and practical frameworks to help you build a magnetic brand people trust, follow, and want to work with. 📌 Show notes: modernemployerbrand.com 📘 Book website: storydrivenemployerbranding.com 🔗 Connect with Susanna on LinkedIn: linkedin.com/in/susannarantanen