Brand Master Podcast
A podcast by Stephen Houraghan
301 Episodes
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241 | 21 Brand Building Process Steps (Branding To Marketing)
Published: 24/11/2022 -
240 | Zapier Rebrand: Associations, Symbolism & The Ukraine War
Published: 16/11/2022 -
239 | Learn Brand Strategy In 17 Minutes (2022 Crash Course)
Published: 10/11/2022 -
238 | STP Marketing Explained (Segmentation, Targeting & Positioning Examples)
Published: 03/11/2022 -
237 | How To Reposition A Brand (6-Step Strategy Process)
Published: 27/10/2022 -
236 | What Is Brand Repositioning? (+ Top Strategy Examples)
Published: 21/10/2022 -
235 | 7 Best Brand Voice Examples (Tones Of Unique Brands)
Published: 06/10/2022 -
234 | Peter Wilken - Define Your Brand DNA With Strategy Tools Tips
Published: 28/09/2022 -
233 | Rand Fishkin - How To Do Market Research (Audience Intelligence Tips)
Published: 21/09/2022 -
232 | What Is A Brand Voice? (+How To Create A Unique Tone)
Published: 16/09/2022 -
231 | 7 Product Branding Examples (Levi’s, Apple, Nike)
Published: 08/09/2022 -
230 | What Is Product Branding? (Design vs Strategy, Pros vs Cons)
Published: 01/09/2022 -
229 | Ulli Appelbaum - The Brand Positioning Workbook (Differentiation Strategies Tips)
Published: 31/08/2022 -
228 | How To Create A Brand Funnel That Works
Published: 25/08/2022 -
227 | What Is A Brand Funnel? (6 Stage Conversion Model)
Published: 18/08/2022 -
226 | How To Create A Premium Pricing Strategy (To Build A Prestige Brand)
Published: 11/08/2022 -
225 | What Is Premium Pricing Strategy? (Pros, Cons & Best Examples)
Published: 04/08/2022 -
224 | Promotional Pricing Examples & Types (For Discounts & Sales)
Published: 28/07/2022 -
223 | What is Promotional Pricing? (Strategy Pros, Cons & Examples)
Published: 21/07/2022 -
222 | What Is Consumer Behaviour? (+ How To Influence It)
Published: 14/07/2022
The Brand Master Podcast is a show dedicated to helping branding professionals and entrepreneurs to build brands using strategy, psychology, and creative thinking. Branding is far more than aesthetics. To build a brand that connects you need positioning, brand personality, a human persona and brand voice, communication and messaging frameworks, storytelling techniques. All of this and more are covered right here, through actionable tips, techniques, and systems. If you want to brand like a master, the brand master podcast will show you how. For more brand strategy resources visit www.brandmasteracademy.com