217 Episodes

  1. Getting Started with AI for eCommerce App Marketers - Lana Dubinskiy

    Published: 10/01/2024

  2. Marry your customers: Mobile apps for e-commerce brands - Matt Hudson (BildIt)

    Published: 11/12/2023

  3. Winning Mobile Marketing Strategies for TikTok - Pedro Arias (Admiral Media)

    Published: 22/11/2023

  4. Women in Mobile: Speaking Your Truth - Anna Gruzina (InnoGames)

    Published: 08/11/2023

  5. Tips on Influencer Marketing for Mobile Apps - Nadia Bubennikova (Famesters)

    Published: 25/10/2023

  6. Why You Should Be A/B Testing Your App Store Pages - Jesse Lempiäinen (Geeklab)

    Published: 11/10/2023

  7. Designing Your App’s Creative & Growth Strategy

    Published: 27/09/2023

  8. ASO Hacks for Increasing App Downloads - Simon Thillay (AppTweak)

    Published: 13/09/2023

  9. Mobile Games: 2023 Data & Trends - Ksenia Yurkina (Apptica)

    Published: 30/08/2023

  10. ChatGPT and the Future of Mobile Marketing - Jenny Pollock (Together Labs / IMVU)

    Published: 16/08/2023

  11. A Product Manager’s POV on Building an App - Reut Lazo (Akili)

    Published: 02/08/2023

  12. The Power of Deep Linking in Apps - Amanda Vandiver (Branch)

    Published: 19/07/2023

  13. Shifting the Mobile Marketer’s Mindset on Measurement - John Koetsier (Sparkplug9)

    Published: 05/07/2023

  14. The Future of Privacy-Safe Advertising on Android - Amit Varia (Google), Niv Klein (AppsFlyer), Pan Katsukis (Remerge)

    Published: 21/06/2023

  15. Why Are Next Billion User Markets Important for Your App? - Ludovic Thevelin (Google)

    Published: 07/06/2023

  16. Top 5 Mistakes Startups Make When Marketing New Apps - David Jumper (Hyper DP)

    Published: 24/05/2023

  17. Engagement & Retention Strategies from the Most Downloaded Apps (Part 2)

    Published: 10/05/2023

  18. Acquisition Strategies from the Most Downloaded Apps (Part 1) - Tara Kirkpatrick (Apptopia)

    Published: 26/04/2023

  19. How to Market and Grow EdTech App Products - Lomit Patel (Tynker)

    Published: 12/04/2023

  20. Building the Pipeline for More Women Leaders in Tech - Jennie Lewis (Airship)

    Published: 29/03/2023

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Apptivate is a show that explains app marketing, one expert at a time. It's produced by retargeting specialist Remerge, focusing on the challenges and advancements in the ever-evolving world of mobile marketing. Every week, we interview marketing game-changers and app experts to share industry insights and real-life lessons, covering optimization, incrementality, creative strategy, data science, and more. Subscribe now to stay on the cutting edge of app marketing strategy.

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