Apptivate: App Marketing Explained
A podcast by Remerge - Wednesdays
210 Episodes
-
The evolution of rewarded UA networks - Yoni Nijboer (exmox)
Published: 02/04/2025 -
Building a successful mobile entertainment company - Joshua Javaheri (Lucky Day)
Published: 19/03/2025 -
Secrets to successful mobile game launches - Aaron Diaz (2K)
Published: 05/03/2025 -
Counsel from a mobile marketing expert - Mick Rigby (Yodel Mobile)
Published: 19/02/2025 -
Apptivate Live: Building a winning UA framework - Oğuz Ayar (Voodoo), Pan Katsukis (Remerge)
Published: 05/02/2025 -
Special edition: App advertising trends across the globe - Patrick Eichmann, Maria Latif, Hide Cho, Kate Taganova (Remerge)
Published: 22/01/2025 -
AI-generated ads and the future of creative production - John Gargiulo (Ready Set, Sleepless, Airpost)
Published: 08/01/2025 -
App marketing with data-based storytelling - Drew Hampton (Varo Bank)
Published: 11/12/2024 -
Expert tips on the art of app acquisitions - Josh Peleg (BlueThrone)
Published: 04/12/2024 -
The door to more: DoorDash’s advertising journey - Toby Espinosa (DoorDash)
Published: 20/11/2024 -
Early growth marketing tactics to maximize ROI - Kevin Kawai (NewsBreak)
Published: 06/11/2024 -
Apptivate Live: App Growth Summit in SF - Toby Espinosa (DoorDash) & Pan Katsukis (Remerge)
Published: 16/10/2024 -
Finding Your App’s North Star for Growth - Michelle Murcia (Storybeat)
Published: 02/10/2024 -
CTV and the next frontier in app growth marketing - Peter Hamilton (Roku)
Published: 18/09/2024 -
Overcoming marketing signal loss by testing audiences - Alex Song (Proxima)
Published: 11/09/2024 -
Alternative ad networks for mobile game marketing - Sylvain Etard (Tilting Point)
Published: 04/09/2024 -
Inside DraftKings: Mobile ad attribution - Richard Eiseman (DraftKings)
Published: 28/08/2024 -
From ATT to AdAttributionKit: The latest in attribution - Roy Yanai (AppsFlyer)
Published: 21/08/2024 -
The science behind media mix optimization - Paul Kovalski (Self Financial)
Published: 07/08/2024 -
Driving Results: Full-Funnel Strategies for Mobile Marketing - Daniela Aschentrupp (DiDi), Diego Salazar (DiDi)
Published: 24/07/2024
Apptivate is a show that explains app marketing, one expert at a time. It's produced by retargeting specialist Remerge, focusing on the challenges and advancements in the ever-evolving world of mobile marketing. Every week, we interview marketing game-changers and app experts to share industry insights and real-life lessons, covering optimization, incrementality, creative strategy, data science, and more. Subscribe now to stay on the cutting edge of app marketing strategy.
