Introducing our new coach: Sam Edwards — “I’ll never let a client go through what I did!”

It started with a moment of quiet shame: his girlfriend swooning over a Twilight actor’s abs while Sam sat next to her, skinny-fat and stuck. That moment sent him chasing change — first through generic magazine workouts, then into the hands of a “pro” coach who gave him abs, yes, but also exhaustion, rebound weight gain, and a deep sense of failure. Sam rebuilt himself the hard way — through obsession, mentorship, and reps. He became the coach he once needed. But success brought its own trap:...