#29 - How Pro Wrestlers Flex their Branding Muscles w/ Dustin Stout
Making the Brand | Marketing with a Pop Culture Twist - A podcast by Brianne Fleming

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For the second consecutive year, Forbes has named Dwayne "The Rock" Johnson as the world's highest paid actor. He's clearly doing something right! But it all started in the wrestling ring. The Rock and countless other wrestlers have built powerful brands. From their memorable catchphrases, unforgettable outfits, and electrifying stage presence, they each use their platform to create loyal fans. In this episode, I talk with Dustin Stout, an entrepreneur, social media expert, speaker, digital marketing consultant, and wrestling fan. We're reflecting on some of the genius branding moves we can learn from The Rock, Stone Cold Steve Austin, Hulk Hogan, and other wrestling greats. Visit Dustin's website! www.dustinstout.com Follow him on Twitter, @dustinwstout