#1 - Brands Are Taking DNA Tests Thanks to Lizzo
Making the Brand | Marketing with a Pop Culture Twist - A podcast by Brianne Fleming
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Lizzo's single, "Truth Hurts", has been #1 on the Billboard charts for five weeks straight! It turns out, brands are getting in on the action. In this episode, hear how companies like Walmart, Target, and Delta Airlines are capitalizing on Lizzo's cultural relevance and singing along on Twitter. www.briannefleming.com @brianne2k Join the Making the Brand Groupies Facebook Group!
