Helping Marketers Sift Through the Data Privacy Law Haze

GDPR, CCPA, CPRA … it’s enough to make a marketer’s head spin. At the time of this recording, three US states have enacted comprehensive consumer data privacy laws, and more are likely on the way. And that’s not to mention the possibility of a US federal privacy law. Are you tech ready? Is your marketing staff trained to handle personal-data requests from your customers and prospects who trust your brand to be compliant? How do your customers stand to benefit from your practices around these new laws? In this episode, we’ll help marketers cut through the data-privacy haze when digital policy and data privacy expert Kristina Podnar, joins CX Decoded hosts Rich Hein and Dom Nicastro.