How to Develop an Exit Plan for Your Business - Bryony Thomas

This episode primarily focuses on the U element of the TUNED framework, namely the importance of understanding your market depending on the context. Bryony Thomas shares insights on how the approach to marketing changes if you have an exit in mind. Find out how you might develop an appropriate plan based on the information she shares.Bryony explains the strategies you can implement when preparing to exit your business or if you are planning for a 5 to 10-year business exit. In this episode we cover:Difference between marketing for organic sales results and marketing for increasing a sales price when exiting a businessHow to prepare and tactics you can apply when you are planning an exit strategy for your businessDuration and process of a business exit with situational examplesWhy a marketing system should be an asset of a business when planning to exitWhat is a key part of an exit strategyWhat is Watertight Marketing methodology?Bryony's personal definition of marketing and sales-generating marketingTake Bryony's Watertight Marketing Test to see if your marketing underpins healthy sales flow. You can find her on the following social media links & their website.Twitter - @bryonythomasInstagram - @bryonywatertightmkgLinkedIn - Watertight Marketingwatertightmarketing.comAccess the 7 Costly Mistakes to Avoid When Branding or Rebranding eBook when you subscribe to TUNED NEWS.Brand Tuned's Newsletter