This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose
A podcast by Joe Pulizzi & Robert Rose - Fridays
476 Episodes
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PNR 76: The New Media Model Will Include Selling Products
Published: 28/04/2015 -
PNR 75: Media Serves Two Content Masters, Brands Serve Just One
Published: 21/04/2015 -
PNR 74: LinkedIn Moves for Content Dominance
Published: 14/04/2015 -
PNR 73: Like It or Not, Advertising Is Booming
Published: 07/04/2015 -
PNR 72: Facebook Moves for Total Internet Domination
Published: 31/03/2015 -
PNR 71: The Third Era of the Internet Has Begun
Published: 23/03/2015 -
PNR 70: Starbucks Announces Next Move as Media Company
Published: 16/03/2015 -
PNR 69: Google+ Finally Dead? Well, Not Really
Published: 10/03/2015 -
PNR 68: The Media Industry Is Desperately Confused
Published: 03/03/2015 -
PNR 67: When Will LinkedIn's Purchase Run End?
Published: 24/02/2015 -
PNR 66: Why the New Golden Age of Marketing Is Now
Published: 17/02/2015 -
PNR 65: A Net Neutrality Win | Stop Talking So Much About Yourself
Published: 10/02/2015 -
PNR 64: Super Bowl Advertisers Don't Care about Building Audience
Published: 02/02/2015 -
PNR 63: Competition for Super Bowl Halftime Attention Is On
Published: 27/01/2015 -
PNR 62: Marketing Still Subservient to Sales | The Launch of Facework
Published: 19/01/2015 -
PNR 61: The YouTube Killer Is Not Facebook, It's Twitter
Published: 12/01/2015 -
PNR 60: The Social Media Phase Is Over
Published: 05/01/2015 -
PNR 59: The 2015 Content Marketing Predictions Episode
Published: 28/12/2014 -
PNR 58: Here's What Verizon Should Have Done with SugarString
Published: 22/12/2014 -
PNR 57: The Only Way to Stop Native Advertising Is to Embrace It
Published: 16/12/2014
Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes.