368 Episodes

  1. PUBCAST SHOT: Daily Unique Reach Optimization

    Published: 17/01/2022

  2. PUBCAST SHOT: Outcome-Based Ad Experiences (ODAX)

    Published: 16/01/2022

  3. PUBCAST SHOT: The Problem with Unranked Event Custom Reporting

    Published: 15/01/2022

  4. PUBCAST: Showing Up

    Published: 14/01/2022

  5. PUBCAST SHOT: The Imperfection of Frequency Capping

    Published: 13/01/2022

  6. PUBCAST SHOT: The Time to Advertise is NOW

    Published: 12/01/2022

  7. PUBCAST SHOT: How to Manage Facebook Ad Frequency

    Published: 11/01/2022

  8. PUBCAST SHOT: How the Learning Phase Works

    Published: 10/01/2022

  9. PUBCAST SHOT: The Difference Between Facebook Ad Clicks

    Published: 09/01/2022

  10. PUBCAST SHOT: How to Use the Minimum ROAS Bid Strategy

    Published: 08/01/2022

  11. PUBCAST: The Interconnectedness of a Sound Online Strategy

    Published: 07/01/2022

  12. PUBCAST SHOT: What to Do if Your Facebook Ad is Stuck in Review

    Published: 06/01/2022

  13. PUBCAST SHOT: The Importance of Business Verification

    Published: 05/01/2022

  14. PUBCAST SHOT: How to Use the Cost Cap Bid Strategy

    Published: 04/01/2022

  15. PUBCAST SHOT: How to Optimize Text Per Person

    Published: 03/01/2022

  16. PUBCAST SHOT: How Should You Use Placements?

    Published: 02/01/2022

  17. PUBCAST SHOT: Ad Account in Violation of Item 5

    Published: 01/01/2022

  18. PUBCAST: 9 Steps to Growing a Podcast

    Published: 31/12/2021

  19. PUBCAST SHOT: At What Point is Auction Overlap a Concern?

    Published: 30/12/2021

  20. PUBCAST SHOT: How Lookalike Expansion Works

    Published: 29/12/2021

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Facebook ads news, strategies, and discussion in a quick 5-10 minute "Shot" format. Started in 2013, full Pubcast was originally an interview format where Jon and his guest discussed business topics over a beer. The format change, but the name has endured. Pop a bottle...

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