Rebrand Podcast: Marketing Campaigns Explained by the Brand & Agency

382 Episodes

1. Major Consumer Behavior Trends in a Post-Covid World -- Leigh Caldwell // Irrational Agency

   Published: 17/11/2023
2. Behavioral Science Practices That Uncover Consumer Truths -- Leigh Caldwell // Irrational Agency

   Published: 16/11/2023
3. Influencer vs Creator: What Brand Strategy Wins? -- Alessandro Bogliari // The Influencer Marketing Factory

   Published: 14/11/2023
4. How Brands Can Leverage Influencers -- Alessandro Bogliari // The Influencer Marketing Factory

   Published: 13/11/2023
5. How the Best Buy CMO Aligned the Company’s KPI’s with Compensation -- Mike Linton // Ancestry

   Published: 10/11/2023
6. The Consumer / Marketplace Scorecard for CMO’s -- Mike Linton // Ancestry

   Published: 09/11/2023
7. CGI's Role in Modern Marketing -- Faruk Heplevent // THE SCOPE Studio

   Published: 07/11/2023
8. Reimagining Car Launches -- Faruk Heplevent // THE SCOPE Studio

   Published: 06/11/2023
9. Long John Silver's Brand Campaign -- David Fischette // Go West Creative

   Published: 03/11/2023
10. Sexy Hair's "MARILYN MOMENT” -- David Fischette // Go West Creative

    Published: 02/11/2023
11. Learnings From Working On Iconic Brands Like McDonald’s, Colgate & Coppertone -- Hamish Campbell // Pearlfisher

    Published: 31/10/2023
12. How General Mills Comprised Gushers, Fruit By The Foot & Fruit Roll Ups Brands -- Hamish Campbell // Pearlfisher

    Published: 30/10/2023
13. Figure's Brand Building with Blockchain -- Brad Simmons // Figure

    Published: 27/10/2023
14. The Epic Rise of the SoFi Brand -- Brad Simmons // Figure

    Published: 26/10/2023
15. American Values & Marketing Trends for 2024 -- Scott Harkey // The Harkey Group

    Published: 23/10/2023
16. Changing the Way Brands Think About Checkout -- Casey Gannon // Bold Commerce

    Published: 20/10/2023
17. Rebranding B2B Companies -- Casey Gannon // Bold Commerce

    Published: 19/10/2023
18. Why I Will Always Love the Patagonia Brand - Alex Chrisman // Alta Co

    Published: 18/10/2023
19. Why Brand Value is the Wine Industry’s Juicy Topic - Alex Chrisman // Alta Co

    Published: 17/10/2023
20. Why Marketers Don’t Understand Brand Marketing - Alex Chrisman // Alta Co

    Published: 16/10/2023