Pros & Content Brief
A podcast by Knotch
98 Episodes
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Marketing Mastery Unveiled: A Journey from Code to CMO, With Suku Krishnaraj, CMO of Sumo Logic
Published: 10/01/2024 -
Workshop: How to be Both Distinct and Relevant in the AI Content Arena
Published: 21/09/2023 -
Chantal Rapport, Chief Marketing Officer, Upstart (Data-Driven Marketing Leader)
Published: 29/08/2023 -
Revitalizing the CMO Role and Transforming Marketing | Jennifer Johnson CMO CrowdStrike (Data-Driven Marketing Leader Podcast)
Published: 01/08/2023 -
Lisa Marcyes, Head of Social Media, Cohesity (Data-Driven Marketing Leader)
Published: 11/07/2023 -
Khalid El Khatib, Chief Marketing Officer, Stack Overflow (Data-Driven Marketing Leader)
Published: 06/06/2023 -
Udi Ledergor, Chief Evangelist, Gong (Data-Driven Marketing Leader)
Published: 04/05/2023 -
Wendy Wu, Chief Marketing Officer, SailPoint (Data-Driven Marketing Leader)
Published: 11/04/2023 -
Meagen Eisenberg, Chief Marketing Officer, Lacework (Data-Driven Marketing Leader)
Published: 28/03/2023 -
Shiv Singh, Chief Marketing Officer, LendingTree (Data-Driven Marketing Leader)
Published: 07/03/2023 -
Building 'discoverability' for successful demand gen | Perla Virgen-Silva (Mixpanel)
Published: 07/03/2023 -
Organic growth through strategic SEO at scale | Abishek Surana Rajendra (Course Hero)
Published: 28/02/2023 -
Convey compelling qualitative ROI for social media | Abbey Joyce, SmartBear
Published: 21/02/2023 -
Data-informed content marketing is the undeniable future | Kimberly Anderson-Mutch
Published: 14/02/2023 -
Smooth out the customer journey with holistic data | Kristy Morrison, F5
Published: 07/02/2023 -
Quality customers start at the top of the funnel | Tucker Stoffers (Divvy, Bill.com)
Published: 24/01/2023 -
Data-Driven Marketing Leader: Brian Finnerty, Udacity
Published: 17/01/2023 -
Content's Juxtaposition: Scaling in the run-up to a recession (Marriott, GEICO, and Savills UK)
Published: 12/01/2023 -
Fuel growth by breaking SEO out of its silo | Kevin Indig
Published: 10/01/2023 -
LegalZoom's VP of Growth Daniel Lysaught (Data-Driven Marketing Leader)
Published: 20/12/2022
Knotch brings marketers to the mic for conversations about tying digital, demand and growth marketing efforts to business outcomes and ROI.In Pros & Content, we sit down with marketing leaders to dive deep into their content journey to understand how they use audience journey strategy and metrics to accelerate business growth. In our Data-Driven Marketing Leader series, Anda Gansca, CEO and Co-Founder of Knotch, interviews influential CMOs about the intersection of data and content.Learn more at https://www.knotch.com/podcast