89 Episodes

  1. CWC 56: Leveraging freelance writers for your agency (featuring Gideon Stein)

    Published: 10/02/2020
  2. CWC 55: Metrics and benchmarks to improve agency profits (featuring Marcel Petitpas)

    Published: 02/02/2020
  3. CWC 54: Building a positive team culture at your agency (featuring Keith Scandone)

    Published: 27/01/2020
  4. CWC 53: Eating your own dog food and marketing your agency (featuring Aaron Strout)

    Published: 21/01/2020
  5. CWC 52: Non-obvious trends and thinking for agency leaders (featuring Rohit Bhargava)

    Published: 15/01/2020
  6. CWC 51: How agencies can avoid common legal mistakes (featuring Sharon Toerek)

    Published: 30/12/2019
  7. CWC 50: What it is like to sell an agency to a holding company (featuring Mitch Joel)

    Published: 23/12/2019
  8. CWC 49: Dr. Sandra Wills Hannon on why to get your agency certified as a Small, Minority, Woman, or Veteran-Owned Business

    Published: 26/11/2019
  9. CWC 48: How agencies can avoid scope creep with client projects (featuring Ben Aston)

    Published: 18/11/2019
  10. CWC 47: Starting an agency with an MBA in hand (featuring Paul Benson)

    Published: 13/11/2019
  11. CWC 46: Key financial metrics for agency owners (featuring Darryl Salerno)

    Published: 12/11/2019
  12. CWC 45: Building a large independent PR agency (featuring Ronn Torossian)

    Published: 04/11/2019
  13. CWC 44: Predictable growth stages for agencies (featuring Brad Farris)

    Published: 03/11/2019
  14. CWC 43: How agencies should think about AI and analytics (featuring Katie Robbert)

    Published: 30/10/2019
  15. CWC 42: Business development mistakes agencies make and how to solve them (featuring Jody Sutter)

    Published: 27/10/2019
  16. CWC 41: The PR agency as a news-driven organization (featuring Sean Cassidy)

    Published: 21/10/2019
  17. CWC 40: Rebranding after an agency merger (featuring Trevor Francis)

    Published: 14/10/2019
  18. CWC 39: Effective case studies for your agency (featuring Rachel Jacobs)

    Published: 07/10/2019
  19. CWC 38: Professional development for agency owners and employees (featuring Mike Rhodes)

    Published: 02/10/2019
  20. CWC 37: Transparency in the agency business (featuring Steve Parker, Jr.)

    Published: 16/09/2019

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CustomScoop CEO Chip Griffin meets a lot of interesting people working in various roles in the ever-expanding media ecosystem, and chats with them.

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