185 Episodes

  1. #129 Copywriting for HR - 5 Key Rules when writing content in HR

    Published: 08/02/2023
  2. #128 Social media trends 2023 to watch for in talent marketing

    Published: 01/02/2023
  3. #127 Why HR marketing benefits from short-form videos

    Published: 25/01/2023
  4. #126 Instagram for recruiters - How to use Instagram for recruiting

    Published: 18/01/2023
  5. #125 TikTok for Recruiters - How to use TikTok for recruiting

    Published: 11/01/2023
  6. #124 Personal branding for HR Industry professionals (such as recruiters)

    Published: 04/01/2023
  7. #123 TikTok for employer branding

    Published: 28/12/2022
  8. #122 TikTok for recruitment marketing and talent acquisition

    Published: 21/12/2022
  9. #121 TikTok vs Instagram for talent marketing

    Published: 14/12/2022
  10. #120 The anatomy of best careers sites to convert talents

    Published: 07/12/2022
  11. #119 The DOs and DONTs of executing an employer branding strategy

    Published: 30/11/2022
  12. #118 Can't employer brand? Why developing employer image during recruiting can be the answer!

    Published: 23/11/2022
  13. #117 How do you implement an employer branding strategy?

    Published: 16/11/2022
  14. #116 What is an employer branding strategy and when do you need one?

    Published: 09/11/2022
  15. #115 Rethinking employer branding in the new world

    Published: 02/11/2022
  16. #114 Why you need to stop treating employer branding a recruitment campaign

    Published: 26/10/2022
  17. #113 Why HR owns employer branding and why it actually makes sense

    Published: 04/05/2022
  18. #112 Email marketing as a new asset in your employer branding strategy

    Published: 27/04/2022
  19. #111 Social media trends 2022 paving the way for bigger marketing changes

    Published: 20/04/2022
  20. #110 Why your business marketing is not the employer branding expert

    Published: 13/04/2022

4 / 10

Building a Modern Employer Brand podcast is a weekly podcast that brings you a modern breath of air into employer branding and other HR marketing! This podcast is for all modern-minded HR/Talent marketing practitioners who want to learn how to influence talents with messages and marketing in a world where attention is no longer a default. This podcast is brought to you by Employer Branding Agency Emine and hosted by Susanna Rantanen. Susanna is Finland's best-known employer branding expert and one of the top employer branding influencers in the world. Her family business, Employer Branding Agency Emine, has been selected as one of the Top 10 Employer Branding Agencies in Europe, and she is also the innovative creator of the renowned Magnetic Employer Branding Method™️.