AdExchanger

278 Episodes

1. Straight Talk With Mediaocean CEO Bill Wise

   Published: 15/04/2025
2. AI Isn’t Something To Fear – Or Rush Into

   Published: 08/04/2025
3. ‘Real-Time Creativity,’ With Brandtech CEO David Jones

   Published: 01/04/2025
4. Bob Lord Is A Holdco Skeptic

   Published: 25/03/2025
5. Rob Wilk Is All Charged Up About Yahoo’s O&O

   Published: 18/03/2025
6. Teads On The Brain

   Published: 11/03/2025
7. What It Means To Measure ‘True ROI’

   Published: 04/03/2025
8. How Publishers Can Place Safe Bets In A Rigged Programmatic Game

   Published: 25/02/2025
9. The Power Of Creative Data

   Published: 18/02/2025
10. Measurement Real Talk, With INCRMNTAL’s Maor Sadra

    Published: 11/02/2025
11. Brands, It’s Time To Test Those Alt IDs

    Published: 04/02/2025
12. What The World Looks Like To Smaller Agencies

    Published: 28/01/2025
13. A Standard-Bearer For Standards

    Published: 21/01/2025
14. Speaking Of Growth, With Duolingo’s CMO

    Published: 14/01/2025
15. Frank Predictions For 2025

    Published: 07/01/2025
16. Breaking Away From Low-Quality Data

    Published: 31/12/2024
17. On The Verge Of Convergence

    Published: 23/12/2024
18. For Incrementality Testing, It’s One Step At A Time

    Published: 17/12/2024
19. The Crusade Against Principal-Based Buying

    Published: 10/12/2024
20. Insight Is A Man’s Best Friend, With Mars Pet Nutrition

    Published: 03/12/2024