Online Courses vs. Memberships

Which digital product is right for your business right now: an online course or a membership? Both have the potential to multiply your revenue as a creator or entrepreneur. And since I don’t believe that business is one-size-fits-all, I’m excited to share the opportunities and challenges for membership sites vs. online courses to help you decide which one is right for you right now.Today's guest is Manu Muraro (Your Social Team). Manu helps ethical brands with a sense of humor grow engagement in sales on Instagram and not worry too much about every single piece of advice they're getting. She's sold both courses and memberships and currently runs a seven-figure membership, so she's here to help weigh the pros and cons of each strategy.Episode References:Manu's Business: https://yoursocial.teamMelody DiCroce's business: https://thelaunchlibrary.comWit & Wire's Online Course Toolkit, which includes all my recommended software, tools and course creation platforms for new course creators (free): https://witandwire.com/coursetoolkit✨ To learn about Wit & Wire's online programs for creators and online business owners, visit witandwire.com/courses.✨ Stay in touch with Melissa @witandwire on TikTok, Instagram, and YouTube

Om Podcasten

Hey! I’m Melissa Guller, and after working for General Assembly, Ramit Sethi, and Teachable, I started my own business (Wit & Wire) to share my digital marketing and course creation strategies with more entrepreneurs. This season, I'm bringing some of the top online business experts together to help you compare different strategies, like TikTok vs Instagram, WordPress vs Squarespace, or YouTube vs Podcasts to help you find the right mix of sales and marketing strategies that work for you (and say a guilt-free no to the rest). Your expertise is worth paying for, and I can't wait to see what you'll create. To learn more about our online courses and free resources, visit https://witandwire.com.