What’s The Goal of Your YouTube Channel [For Business]?

Let's stop a second and just ask, why are you doing a YouTube channel for your business at all? What's the goal? If you don't know the goal, you can't accomplish that goal. Is it just views? What if the views are by people who would never be your customers? How should you think about subscribers, clicks, and other metrics? Should you try to track leads? And if you do, what's the best way to track them? HOSTS: The Video Marketing Value Podcast is hosted by:- Dane Golden of VidiUp.tv | LinkedIn | Twitter | YouTube- Gwen Miller LinkedIn | Twitter- Shelly Saves The Day ShellySavesTheDay.com | YouTubeSPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.PRODUCER: Jason Perrier of Phizzy StudiosMORE INFO

Om Podcasten

On the VidAction Podcast, video marketing expert Dane Golden interviews top voices from around the video marketing industry to find out their secrets to success. We give you the best strategy and tips to get the greatest value out of your video marketing budget, and use video to give the greatest value to your potential customers. Focused on helping marketers, businesses, and brands, we talk about both YouTube organic and YouTube paid media, with an eye on strategy, content programming, and optimization. Guests have included Derral Eves, Matt Gielen, Ann Handley, Trena Little, Jeremy Vest, Sean Cannell, Rob Balasabas, Liron Segev, Mark Robertson, Jessica Stansberry, Brendan Gahan, Tom Martin, David Walsh, Desiree Martinez, Ileane Smith, George B. Thomas, Judi Fox, String Nguyen, Anthony Ambriz, Jake Larsen, Tom Breeze, Gwen Miller, Shelly Saves The Day, Renee Teeley, and other leaders in the field of video marketing.