CX Appeal

Upfront - A podcast by Iress - Wednesdays

Categories:

Is it getting harder to make customer experience a priority? Most companies say it is a priority, yet 37% of people think companies prioritise profit, with CX taking a backseat to cost-cutting and inflation.   In this episode, Emmanuel talks to CX expert Amanda Stevens, who says too many companies are striving to deliver ‘lowball’ customer satisfaction, which is so “1989” compared to the magic that can happen when a business is radically customer-obsessed.  Tune in as Amanda shares her ‘Five C’s’ framework for building a sustainable and profitable customer experience strategy that will turn your clients into raving fans who talk about you at dinner parties and BBQs. Click HERE for Amanda Stevens' 'Turning Customers Into Advocates' FREE ebook! Subscribe to Upfront so you never miss an episode.   Get in touch at [email protected] Find us on LinkedIn: www.linkedin.com/company/iress/ and at iress.com/upfrontSee omnystudio.com/listener for privacy information.