A Health Checkup for DTC, with Carina McLeod, CEO and Founder of Ecommerce Nurse Limited
Unpacking the Digital Shelf - A podcast by Digital Shelf Institute - Mondays
Categories:
With budgets tighter and pressure on profitability increasing, the decision on if, when, and how to execute a direct to consumer strategy is ever more challenging and fraught. We invited Carina McLeod, CEO and Founder of Ecommerce Nurse Limited, on the podcast to give us a health check on DTC, and how brands are adjusting their strategies in this next decade of the digital shelf.
