UP462 The Big Idea: Where we talk about the work

The Big Idea is our series where we dissect and talk about campaigns and ideas and creative in sports marketing, with regular co-host Simon Moore, the award-winning creative director. Today the person choosing the campaigns is Joe Burdon, who is a partner at The Romans, part of the Mother Group. Unofficial Partner is the leading podcast for the business of sport. A mix of entertaining and thought provoking conversations with a who's who of the global industry. To join our community of...