UP417 Wedge Issues - Rick Shiels Exclusive

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For millions of people, Rick Shiels' YouTube channel is how we watch golf in 2024. Shiels is our very special guest today. He started by uploading golf tips to YouTube 12 years ago to attract people to the Trafford Golf Centre in Manchester. Now there are 900 golf channels on the platform, but only one Rick Shiels, with more than 3 million combined subscribers whose videos have attracted more than three quarters of a billion video views. So this is a conversation about how we watch and cons...