UP314 The Buy Side - Accor

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The Buy Side is our regular series in which we talk to brand marketers about sport and sponsorship. This week's guest is Stuart Wareman, SVP of Sponsorship, Events and Experiences for Accor, the French multinational hotel group that owns, manages and franchises hotels in over 5300 locations in 110 countries and is the biggest hospitality company in Europe, the sixth biggest in the world. Its booking platform brand Accor Live Limitless (ALL) has become a familiar presence in sport. The ...