Eye Tracking and Social Metrics Beyond Likes and Shares - Joris De Bruyne

Do you measure your social media campaigns beyond the typical shares and likes? Joris De Bruyne is the CEO of EyeSee, one of the fastest growing behavioral insights companies in the world, based in New York, London, Paris, Gent/Antwerp, Belgrade, Mexico City and Singapore. In this episode, Joris and Oana discuss topics such as, customer-centric strategies, reshaping how we create content that resonates through emotional and attentive reactions of viewers as well as navigating the current digital landscape as leaders. Follow Joris: LinkedIn: https://www.linkedin.com/in/jorisdebruyne/ EyeSee: https://eyesee-research.com/ Watch the episodes on Youtube - https://www.youtube.com/watch?v=NrhQixWVWS0&t=679s Follow me: https://beacons.ai/oanaleonte Sponsor: Planable : https://planable.io/product/?utm_campaign=unmtchd-podcast&utm_medium=sponsorship&utm_source=podcast&utm_content=unmtchd