For Every Body: Natalie Guzman, Co-President & CMO, Savage X Fenty

Has there ever been a bigger cultural disrupter than Rihanna? When she burst into the public eye 15 years ago with her hit "Pon De Replay" the charts were dominated by Top 40 mainstays like Mariah Carey and Kelly Clarkson. Since then she's had 14 number one songs, won 9 Grammy's and is the wealthiest female artist in the world.Her biggest influence as a global superstar though may be her lingerie brand, Savage X Fenty, still only four years old but already synonymous with being inclusive to everyone regardless of size, gender or ethnicity.On this episode, Grace Hill talks to Natalie Guzman, Co-President & CMO of the brand about Rihanna's hands on approach and the ways the company continues to set the trends that so many others in retail are chasing. Hosted on Acast. See acast.com/privacy for more information.

Om Podcasten

Uncover the opportunities and challenges the retail industry is facing with the sector’s leaders and innovators with Inside Retail.Join EDITED’s Senior Director of Customer Marketing, Grace Hill, for refreshingly fun and forthright conversations at the intersection of retail and technology. In every episode, you’ll hear how leading brands utilise data to maximise results, how they’re overcoming the daily challenges retail is facing and how to always connect with customers.EDITED is the world’s leading Retail Intelligence Platform. Hosted on Acast. See acast.com/privacy for more information.