Theresa Neil - Designing Native Apps

UIE.fm Master Feed

Offering a mobile design is essential in today’s web. Having an app, however, can be a hotly contested issue. The cries of, “we need to be in the app store!” are heard coming from corner offices. While having a presence there can be beneficial, you have to determine how to best serve your users, and whether a native app or a web based product is the ideal.