MR PORTER Global Marketing Director, Sabah Naqushbandi - Influencer Marketing: Level Up for Success

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Mr Porter, the luxury online menswear platform from the Yoox Net-A-Porter Group, is more than just an online retailer – in the 10 years since it was founded, it has become a global style authority for men. Content has always been at the heart of its proposition through initiatives such as its magazine The Journal, industry insider podcasts and collaborations with taste makers through its Friends of Mr Porter programme on Instagram.This is a brand that wields huge influence and it’s taking tha...