IN DETAIL: Retail's Pop-up boom with Shaftesbury's Emma Steele

Pop-up retail has boomed post pandemic as vacancies have opened up in high streets and major shopping destinations across the country.Greater flexibility from landlords has meant that smaller brands who haven’t yet ventured into the physical realm have had the chance to test the waters, big brands have been able to trial new locations and even non-retail brands have been able to exploit the marketing power of a temporary high street presence.London landlord Shaftesbury – whose 16-acre estate ...