Star Wars + Wonder Bread = USA: The SWCA Podcast, Blog Log Pod Episode 6

Jonathan McElwain joins Skye and Steve to exhaustively discuss the 1977 Wonder Bread Star Wars Promotion. From the cards to the displays to the bags, we cover it all. Plus, Skye rambles some about the history of Wonder Bread. 00:54 Intro - Yes, we are going to talk about Wonder Bread Collectibles for an hour 1:58 Wonder Bread Commercial from the 1950s 04:38 Jonathan McElwain joins the show 06:55 16 Cards 11:51 Vader Card Discussion (well…Skye monologue, really) 14:49 The Descriptions on the Back of the 16 Cards. 19:20 John Van Hammersveld superstar designer 21:11 Toyota Celica and Wonder Bread 24:40 Braun’s Town Talk Bread Promotion 27:25 Shelf Danglers aka. Wobblers and the Pyramid Imagery 32:00 Unintentional Wonder Bread Market Watch 37:44 So Many Bread Bags 39:29 Bag Variations as Symbols of America 48:09 Why you should join the Food Collectibes Facebook Group 51:03 The “fresh guys” commercial