What is social media engagement?

Engagement is something that most social media users think about- well, more than think about, some obsess over it. How to nurture it, how to increase it, and how to create content that users want to engage with. But what is engagement? What's an engagement rate? Why does it even matter?  On this episode, I talk all about engagement and what it means, how we can nurture and develop engagement, and how we can actually help to grow our own social media engagement by being what we want to attract on social media. It might sound a little out there, but as you'll hear in this podcast, it really does work. I'll show you why, too.