Let's talk about streams...

Multi-stream income, multi-stream marketing, posh ways of saying don't put your business eggs all in one basket. That's what today's podcast is all about. Over the last few weeks, I've been on the radio a fair amount regarding a comedian and how monetisation on one of his platforms has been turned off. Regardless of the reasons behind this, it struck me as a good reason to record a podcast about the benefits of spreading risk when it comes to income streams, marketing- most things really. This is particularly important if the place you're counting on to put food on the table or get your message out to the world is not under your control and doesn't belong to you. Hopefully you'll enjoy this episode and it'll provide some food for thought, to help you along your way to building a better business or a better marketing strategy.