The Twitter Upheaval and What it Means for Marketers

The Science of Social Media - A podcast by Buffer

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Hello there! On today’s episode we dive into what’s happening at Twitter and how it will impact marketers. We also share some advice for getting more engagement on Twitter, featuring a brand new Buffer feature, Twitter Threads scheduling. Learn more about threads scheduling at https://buffer.com/twitter. I hope you enjoy the episode! We’re testing the waters to see if we can get this show back up and running, so make sure you give us a shout on social media if you want to hear more episodes.  As always we'd really appreciate a review and five stars on Apple Podcasts, Spotify (or wherever you listen to the show). ️️️️ - Phill Shownotes: How social media managers are coping with the Twitter debacle https://digiday.com/media/how-social-media-managers-are-coping-with-the-twitter-debacle/ In less than a month, Elon Musk has driven away half of Twitter’s top 100 advertisers https://www.mediamatters.org/elon-musk/less-month-elon-musk-has-driven-away-half-twitters-top-100-advertisers I told my team to pause our $750K/month Twitter ads budget last week https://www.teamblind.com/post/i-told-my-team-to-pause-our-750kmonth-twitter-ads-budget-last-week-4dnbo1Ft Mastodon hits 1m monthly active users https://mastodon.social/@Gargron/109300967725833789 7 Reasons to Use Emoticons in Your Writing and Social Media, According to Science https://buffer.com/resources/7-reasons-use-emoticons-writing-social-media-according-science/

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