#24: Dugald Macdonald - CEO, Co-Founder Sportable | Creating moneyball for rugby | Mixing data, technology, and sports | Scaling a sports startup globally | Athlete performance analytics

A former rugby player himself, Dugald Macdonald wanted to connect the worlds of sport and data. He co-founded Sportable in 2015 alongside NASA engineer Dr. Peter Husemeyer. Sportable specializes in designing and implementing cutting-edge data collection technology – enabling fans to see inside the play. They started by adding chips inside rugby balls and have expanded to additional verticals over the years. 8 years since its inception, Sportable is a global startup with over 70 employees. Chapters: (02:40) Creation story of Sportable (07:15) Athletes and performance analytics (12:30) Process from chip in the ball to the end user (16:25) Challenges of scaling a global sports company (18:05) Size of Sportable currently and the niche approach (21:00) Sports trends to watch . Dugald Macdonald links: LinkedIn: https://www.linkedin.com/in/dugald-macdonald-29a4ab75/ Website: https://www.sportable.com/ . Andrew Petcash links: 🏠 Website: https://profluence.com ✉️ Newsletter: https://www.petcashpost.com 🎙 Podcast: https://anchor.fm/andrewpetcash 🐣 Twitter: https://twitter.com/andrewpetcash 🕺 TikTok: https://www.tiktok.com/@andrewpetcash 📸 Instagram: https://instagram.com/andrewpetcash 💼 LinkedIn: https://www.linkedin.com/in/andrewpetcash/ 🎥 YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/ . Thanks for listening!