What Does Content Authenticity in Photos Actually Mean?

We’d like to take a moment to give a shoutout to our incredible sponsor, OM SYSTEM. You probably know them as Olympus, but they've undergone an amazing transformation into OM SYSTEM. And to celebrate OM SYSTEM week, the second anniversary of the OM SYSTEM brand, they've prepared something truly extraordinary for you. OM SYSTEM is giving away an unforgettable Lindblad Expedition for two to the breathtaking landscapes of Iceland aboard the National Geographic Explorer. And the best part? They are also including an OM-5 camera and lens to ensure you bring back the absolute best images of your voyage.   This is a giveaway you won't want to miss! So, make sure to head over to their website and enter for a chance to win. All you need to do is share what nature means to you. But remember, the clock is ticking. Visit explore.omsystem.com/petapixel and enter before November 13th! When the M11-P launched as the first camera to support the Content Authenticity Initiative's (CAI) CP2A technology, a lot of questions immediately flooded in: what does it do? How does it work? Does it protect copyrights? Is it like cryptocurrency? The answer is actually surprisingly simple, but the CAI and the companies that have partnered with it have not done the best job of explaining how the technology will actually work for the average photographer and general photography consumer. In this week's podcast, the trio discusses how this system works, how it can be put into cameras, how people are intended to interact with it once the photos are out in the world, and the remaining roadblocks the CAI has to navigate to make the CP2A a standard the average person understands. We use Riverside to record The PetaPixel Podcast in our online recording studio. We hope you enjoy the podcast and we look forward to hearing what you think. If you like what you hear, please support us by subscribing, liking, commenting, and reviewing! Every week, the trio go over comments on YouTube and here on PetaPixel, but if you’d like to send a message for them to hear, you can do so through SpeakPipe. In This Episode: 00:00 - Intro 07:56 - Canon makes the world's first 24-105mm f/2.8 13:30 - On the flipside, who are long, slow lenses for? 16:10 - Make sure to watch the Chris vs Ted Forbes camera showdown 16:12 - The new M3 Max is more powerful than the original M1 Ultra 22:41 - A new neural network promises to majorly improve smartphone photos 28:29 - What does content authenticity in photos actually mean? 48:21 - What have you been up to? 50:52 - Tech support 1:09:54 - Never read the comments