Optimizing Digital Outcomes with Margo Kahnrose, CMO of Skai

In this episode, we speak to Margo Kahnrose, the CMO of Skai, the only full go-to-market engine that enables smarter decisions and better outcomes with actionable intelligence in making customer connections.We cover topics including:How Margo went from a creative and brand professional to the CMO jobThe changing world of digital advertising and how marketers should be adjusting to copeMoving on from the third party cookie dependenceHow we should use 2022 to run experiments for expected changes in 2023The role of the CMO in product experiencesLearn more about Margo KahnroseLearn more about SkaiFollow Peter Mahoney on Twitter and LinkedInLearn more about PlannuhJoin The Next CMO CommunityRecommend a guest for The Next CMO podcast