Holiday shopping: Consumer savvy and retailer responses

Across the United States, consumers are continuing to spend, but they’re not opening their wallets too wide. Joining us are McKinsey partners Colleen Baum and Tamara Charm who say retailers that offer personalized promotions, same-day delivery, and “buy now, pay later” plans are more likely to capture cautious consumers’ holiday spending. Learn more about US consumers’ holiday shopping behaviors and expectations on this guest episode of the McKinsey on Consumer and Retail podcast, hosted by Monica Toriello. See www.mckinsey.com/privacy-policy for privacy information

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The McKinsey Podcast, our new flagship podcast series, takes you inside our global firm, and features conversations with experts on issues that matter most in business and management. McKinsey & Company is a management-consulting firm that helps businesses, governments, and not-for-profit organizations realize their most important goals. Topics covered in this series include strategy, technology, leadership, marketing, operations, organization, and the role of business in society.