What's the price of our ethics?

Judith Germain speaks to Yonason Goldson about the price of our personal ethical choices. It's one thing to be a member of a community but its something else entirely to sacrifice one's identity and intellectual independence and integrity - that's the belief of Socialised Mavericks. Ethics is a struggle, one right versus another right or one wrong versus another wrong. A culture of ethics in business ensures more loyal customers.