Rebellion Papers: Marketing Anthropologist Martin Lindstrom
The Marketing Companion - A podcast by Mark Schaefer - Mondays
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In this limited edition series, Mark Schaefer introduces some of the innovative marketers featured in his book "Marketing Rebellion." Martin Lindstrom is a fascinating anthropologist who plops himself into the middle of homes and businesses to find the consumer secrets others miss. He is leading the way in a new way to view marketing leadership.
