Where I've Failed Marketing My Business

The Limitless Landscapers Podcast - A podcast by The Landscaper's Circle

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In this week’s podcast episode, Charlotte and Paula are talking about where they failed in marketing in Paula’s design and landscaping business, and what it taught them. Free Masterclass - Growing your design or landscaping business in 90 days or less! Sign up here: https://thelandscaperscircle.co.uk/masterclass/ What do we mean by ‘failed’? You can’t actually fail in marketing as you are supposed to be testing different things such as social media platforms and marketing pillars to see what works for you. But lessons we have learnt along the way for success. Analyse and Report You need to be reporting and seeing what brought in those quality enquiries in to focus on getting more of the same. If you are spending your money on Google ads or Facebook ads, how much is it costing you per lead? Social media is free but your time is money! Magazine Ad Tips You have to run a magazine ad for long periods of time for people to actually see you. Check the areas the magazine or leaflet is being sent to See who else is in the magazine Paula sends a ‘sorry’ leaflet to the neighbours of a project they are working on. As home owners can see the team working, vans and the transformation of the job near to them, it’s proven highly effective. Lead Magnets Episode - https://anchor.fm/the-landscapers-circle/episodes/Is-There-Any-Quick-Marketing-e164u76 Send us an email to [email protected] or call us on 02380 800108 if you need help with anything. Send us a DM on Instagram with any questions you would like us to answer in an episode - @thelimitlesslandscaperspodcast. Not a TLC Member yet? Click here to view the waitlist. Follow TLC on Instagram: @TheLandscapersCircle Follow Podcast on Instagram: @thelimitlesslandscaperspodcast Follow Charlotte on Instagram: @charrussellx Follow Paula on Instagram: @warmanpaula